Bellisgirl is an author’s brand made in Portugal, by a Portuguese girl, with conscious ideals inspired by tales, people, stories and colors.

Started in 2010 with a blog to showcase highschool works in jewellery & fashion design signed by the author’s nickname Bellis.

2014 was the year to claim it. New imagery, new logo, new website, new challenges (that’s for sure!) and lots of mint green.

2024 was the year to rethink, restructure - bellisgirl REVAMP

More focused, more about love because love is universal, more life and as usual, more mint green.

Every line, color, piece and story is a draw of Bellis’s life. A map of memories and identity.

Jewels and art pieces to share the author’s world with everyone and hoping to inspire you to dream, to be yourself.

B BOLD

B

YOU

2014-2015

mint green

Green has always been the author’s favorite color.

Started with lettuce green then apple green, very bright tones. After that came emerald and military green…shades changed through the years and life phase.

But from all the shades and years: Mint green is the one and only

The one bringing safety and comfort. The color of luck, hope and nature. Everything looks happier and so the choice for Bellisgirl was made.

Little did the author’s know, when seeing some old photos in 2019, that the SAME MINT was the exact shade of her childhood house. It was the color of the onesie on the first official baby photo and color of her grandma's house (even the kitchen). 

In the most simple way, a shade means a whole life.

Keeping this memory, unconsciously but now consciously, has become a personal compass.

A reminder to continue to be true to herself.

It could be coincidence, could be just a color or a life story.

the unicorn

Unicorns, like rare and precious creations, embody a sense of wonder, uniqueness and magic.

A symbol and attribute identified by others to the author who, already an enthusiast of rainbows and fairies, embraced this image with a full heart.

So the unicorn gained wings.

As the unicorns stands for extraordinary and mysterious, so does Bellisgirl - a place where each piece of art, design or jewellery reflects the rare and powerful essence of being yourself. The essence of the creator and the essence of who uses it.

Our pieces are designed for those who embrace their own magical spirit and seek creations as meaningful as they are.

At Bellisgirl, we believe everyone has a unicorn within

Isabel De Castro, in love with this world, with the sounds, the smells, the colors and everything around her.

Methodical and an outgoing person who needs her corner sometimes, optimistic most of the time, fighter, stubborn, defender of her convictions to the end. A dreamer.

Born in Massarelos, Porto, Portugal.

Degree in Jewellery and Fashion Design, with natural skills for crafts and attention to colors from an early age which led her to Escola Superior de Artes & Design-Matosinhos in 2006 to her degree in Jewellery.

Curiosity and desire to complete her journey continued, in 2009 started her second degree this time in Fashion Design by ESAD too.

CINDOR and Serralves were houses that welcomed her in their development of competencies through workshops in jewellery.

IPF, Portuguese institute of photography, another place that welcomed her when developing skills in photography. 

With exhibitions in contemporary jewellery at Adorna Corações Gallery-CCBombarda, Porto, fashion shows at BLOOM-Portugal Fashion in 2011 by ESAD and participation in some fashion contests.

2015, wins first prize in a photography contest: Fashion People-’Captar tendências pela cidade’ in the amateur category.

And continues to be fascinated by photography as part of the way she records what she sees and communicates her art.

With all of these areas, that complete each other, and desire to do something new, something of her own - through her own nickname, pseudonym:  BELLISGIRL was born.